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Company: JST PreSale Ltd
Position: Managing Director
Prior to forming his own company in 2003, Jim , was for over seven years, Commercial Sales Director for a London based Fmcg manufacturer selling blue chip brands such as Yale and Chubb for the home improvement market.
Three subsequent years was as Group Sales and Marketing Director of a Manchester based commercial media business pioneering with in-store retail radio and the creative production of T.V. commercial ads for Brands such as Diageo and Warburtons.
The last six years has been focused on the High Street Fast Food retail market with one of the fastest growing UK Franchisors, Baguette Express, with recent master franchise development in Birmingham and London.
As a widely respected Commercial Sales Director Jim commands an authority in the commercial interaction between buyers and sellers and is effective at both board level and shopfloor leadership. With two business degrees, one a Master, he is also a Fellow of the Institute of Direct Marketing and a Member of the Institute of Management.
Known as a Key note speaker at various UK sales forums on the topic of No Waffle Selling he is well lauded on his incisive and productive analysis of the sales process.
Areas of expertise:
Sales strategy, tactics and implementation
Fast moving consumer goods and High Street Retail markets
Selling within a Franchising / Concession business model
European Brand Sales Strategies for UK fast growth
Contact: jim@presaleworld.co.uk
